Dadakarides Salt S.A., one of the most steadily growing companies in the salt industry with a legacy of over 110 years, is taking a decisive step toward digital transformation by adopting Entersoft’s modern ERP/CRM solution (Entersoft Business Suite – EBS).
This strategic decision aligns with our broader vision of enhancing customer service, improving internal organization, and strengthening our competitiveness with technology as a key enabler.
Streamlining operations across every stage
Salt production, storage, and distribution involve complex and interdependent processes. Through the implementation of Entersoft ERP/CRM:
We automate and optimize our internal operations, reducing data fragmentation and improving workflow across production, sales, and customer service departments.
We gain real-time access to critical information, enabling consistent and timely responses to day-to-day demands, from inventory control and order tracking to quote generation.
We deliver more personalized and efficient service: by recording each customer’s needs, we build meaningful relationships that foster trust and long-term collaboration.
We make more informed decisions, leveraging integrated data to analyze performance, forecast trends, and identify growth opportunities.
All essential data is gathered on a single platform, eliminating duplication, reducing errors, and boosting productivity.
Customer experience at the core
The technology we implement directly enhances customer experience by enabling more personalized service. The CRM system helps monitor each customer's communication history, orders, and specific needs, from first contact to final delivery, ensuring greater transparency, faster response times, and flexibility to meet individual requirements.
Our partnerships are built on consistency and reliability, and through this new digital environment, we can respond with even greater responsibility.
Digital transformation aligned with industry needs
The global salt industry is increasingly embracing digital tools to enhance efficiency and quality. Similar implementations have brought measurable improvements in key areas such as inventory management, supply chain operations, and partner communication.
Our approach was shaped by the need for a system tailored to the specific nature of our product and market. Entersoft EBS offers the flexibility required in an industry where seasonality, weather conditions, and quality certifications are critical factors.
Approaching the future with confidence
Investing in ERP/CRM systems goes beyond technological upgrade. For us, technology is a means - not an end. The real outcome of this investment is remaining a reliable partner who evolves without compromising values or human integrity.
With our new digital foundation, we move forward with greater confidence toward:
Expanding our presence in new markets
Continuously improving quality and production agility
Embracing innovative technologies and value-added practices
As part of this broader strategy, the company recently obtained the AEO-C (Authorised Economic Operator – Customs) certification, confirming our compliance with European standards of reliability and operational control. The combination of modern digital tools and officially recognized practices significantly enhances our operational capacity, improving the control, speed, and reliability of our flows across the entire value chain.
At Dadakarides Salt S.A., we continue to build the future with consistency, expertise, and respect for our customers delivering a product rooted in nature and trusted through technology.